Communications & media

Public Relations, Advertising, and Applied Communication

Washington State University · Pullman, WA

Medium evidenceMatched peers12 institutions · same subjectSee the evidence

The degree in numbers

Cost & earnings.

Annual tuition$29,073Institution-level tuition; programme fees may differ · before aid
Reported median debt$21,900Reported for this university and degree
Annual credentials awarded187Average of available recent award years; not the earnings sample size.

Earnings context

One career stage.
A clearer comparison.

USD · Bachelor's · 2 years after completion
Same source release. National references exclude this degree.

Selected degree estimate$38,424
Same subject · national$36,920
Communications & media · national$32,529

Behind the number

Your comparison group.

Medium evidence

Same subject at 12 matched peer institutions · bachelor's

Grouped estimate. Middle half of comparison values: $37,522–$39,069.

Historical earnings archive. College Scorecard legacy FOS archive (file dated 2022-01-19; cohorts vary). Do not interpret this as today's graduate salary. Further study and career changes are not modelled by this early-career figure.

Bachelor's outcomes · 2 years after completion
Institution & subjectReported earnings
Kent State University at KentPublic Relations, Advertising, and Applied Communication$38,577
Western Michigan UniversityPublic Relations, Advertising, and Applied Communication$37,951
University of OregonPublic Relations, Advertising, and Applied Communication$39,789
Murray State UniversityPublic Relations, Advertising, and Applied Communication$33,382
Wayne State UniversityPublic Relations, Advertising, and Applied Communication$41,193
Illinois State UniversityPublic Relations, Advertising, and Applied Communication$38,829
San Jose State UniversityPublic Relations, Advertising, and Applied Communication$41,379
Bowling Green State University-Main CampusPublic Relations, Advertising, and Applied Communication$38,559
The University of Texas at ArlingtonPublic Relations, Advertising, and Applied Communication$38,289
Temple UniversityPublic Relations, Advertising, and Applied Communication$38,210
Appalachian State UniversityPublic Relations, Advertising, and Applied Communication$33,077
Texas State UniversityPublic Relations, Advertising, and Applied Communication$36,236
How matching & uncertainty work

We first look for the same subject code (or exact subject name), qualification, country, currency, source release and earnings horizon. Peer institutions are matched using admissions selectivity, completion rates, undergraduate size and institution type, with a small preference for the same region. These are institutional proxies, not a ranking of programme quality.

If subject-matched peers are sparse, we try related subjects at closely matched universities, related degrees at this university, then an explicitly labelled national reference. We never multiply a salary by a university prestige score.

Peer and national estimates give each reporting institution one vote, after taking the median of its related programmes. Shared branch-campus outcomes count once. The middle-half range describes variation between reporting institutions. It is not an individual salary range or a statistical confidence interval.

Evidence labels describe match quality and coverage, not validated prediction accuracy. Admissions and size are undergraduate institutional measures, so graduate-degree comparisons are especially approximate.

Historical cohort outcomes are not promised salaries or a causal effect of attending this programme. College Scorecard earnings cover eligible federal-aid recipients, not every graduate or international student. Source definitions ↗